Flyers, inserts leafets & mailers printed in Derby

If the design, content and message are done well, then flyer printing, leaflet printing and mailers can really enhance your marketing mix – they are a very cost-effective way to promote your business.

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Flyers

Print flyers tend to be distributed by hand, or placed in areas where people can take a copy. Flyer messages are more like “hooks” – a quick advertising message to encourage the reader to take action. Promotional flyers can be printed on a variety of papers and boards. The heavier the material, the more like ‘quality’ your printed flyer will feel. Have a think about your target market – if your clients are likely to spend lots of money with you, then invest in a really good quality printed board. 

Dare to be different; would a shaped flyer help you stand out from the crowd? If so, for a little more investment, have your flyer cut to shape. We use a hot air balloon graphic as part of our marketing so we have a batch of promotional flyers cut out to a balloon shape – it’s a great talking point and certainly makes the mailer more memorable.

Leaflets

Print leaflets are folded (or sometimes called “creased leaflets”) and contain informative messages. Leaflets are designed to be retained for future reference, like a price list for example. Leaflets can be enclosed in an envelope, maybe with an accompanying printed letter.

Dare to be different. The way a leaflet is folded can achieve some really interesting effects. DL sized tri-fold leaflets (110 x 220mm) are popular but why not retain the tri-fold, but consider a different size; an A5 or a square size perhaps?  Also, consider the orientation of the leaflet – simply rotating the leaflet can create a real eye-catching printed piece.

 

Flyer and leaflet printing options

We can fold printed leaflets in a multitude of ways. This diagram demonstrates just some of the options:

 

 

Printer mailer leaflets

Mailers can be more imaginative and creative. They tend to be printed onto a heavyweight board and posted directly to a database without being enclosed in an envelope.

The term,’ one-piece mailer’ refers to a folded leaflet, which has been printed with the recipients’ name, address and postage licence. To secure the leaflet so it goes through postage route without damage, the opening is sealed with moistening gum or a clear sticker.

 

Flyer and leaflet printing company Derby

Essential Print Services are a flyer and leaflet company in Derbyshire. It doesn’t matter what your budget or the quantity – we can print as little as 25 or as many as 250,000!

If you need help with creating a printed leaflet or flyer campaign or would like to run an idea past us, just give us a call – we’d love to have a chat. If you don’t have an in-house design department or need some help with artwork and graphic design – just ask.  We can be your design agency too!

Just call 01332 418377, email info@essentialprinting.co.uk or use our contact form today, for free advice on business leaflet printing in Derbyshire.

Hear from our happy leaflet and flyer customers

“I wanted to drop you a note to say a HUGE thank you for my leaflets, they look absolutely brilliant. Everything you’ve done for me, in such a short turnaround has been brilliant, and am now kicking myself as to why I didn’t come straight to you in the first place! I’ve had great feedback on everything so far, and I’m in no doubt that the design and print work will go a long way to promoting the business for me!”
Adam from EHN

Absolutely love my new business cards and flyer I’ve had designed and printed by the team at Essential. Fantastic business to deal with from start to finish, great quality and friendly service. I will definitely be using Essential again!
James

 

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